Stay on Course
When brand, strategy and purpose align, fueled by a big idea, you stand out,
take off and
stay on course.
TwinEngine’s process provides organizations with a way of managing their brand to help them stand out by using simple tools to strengthen and master the 8 fundamentals of standing out in business – Strategy, Reputation, Visuality, Authenticity, Ideal Leads, Distinction, Purpose, and Mindset.
When you strengthen them, your brand will stand out and be positioned to take off.
We Make Companies
We Believe in Left
Engine Strategy and Right Engine Creativity
Go For Gold
During this year’s Rio Olympics, a recurring theme has been “Go For Gold”. You’ve probably seen this in Coca-Cola commercials, GE’s “Geeks Go For Gold” competition to be the best…Read More
Life Is Good
Your brand, whether you know it or not, is made up of stories—your stories, your employees’ stories and the stories others tell about you. Your story is more than what…Read More
Knowing Your True Purpose as a Company
PANERA BREAD IS A BRAND THAT KNOWS ITS TRUE PURPOSE, AND IT IS EVIDENT IN EVERY ASPECT OF THE ORGANIZATION. Panera is “simple pleasure, honest and genuine.” With the eating health…Read More