Our workMergers and brand architecture

#131

Two companies. One brand.

Two industrial technology companies coming together with different products and market stories.

SmartSights office wall mural with a circular logo mark and a grid of navy, blue, violet, teal and white rectangles and quarter circles beneath a wood slat ceiling, above a pale wood floor

// The Runway

One brand built around operational intelligence, bringing two industrial technology companies together under one story.

The companies merged.The story grew.

Two industrial technology companies coming together with different products and market stories.

What changed

The combined company needed a bigger story for where it was going.

// Supporting artifacts

Is this a Runway moment for your company?